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B2C: Calkins Designs Direct Mail Postcard

Copywriting Samples
 
To view the .pdf version of the writing sample, click on the image below.
 
Client:
Calkins Designs
 
Project Type:
2-Sided Direct Mail Postcard
 
Project Details:
I wrote copy for this postcard to generate sales.
 
Sample Copy:
Experience the Best in Penmaking
Professional. Stylish. Sophisticated.
 
Experience the delicate craftsmanship and superior artistry of a one-of-a-kind, hand-crafted writing pen.
 
Choose from a variety of wood materials and metal casings. Go for sleek, slender curves or chunky, rigid edges. You choose.
 
Each pen has its own character and sense of refined nature. Finally, something you can show off proudly.