Six Questions to Consider When Writing a Blog Post

Six Questions to Consider When Writing a Blog Post

Six Questions to Consider When Writing a Blog Post When figuring out what to write about for your next blog post, it helps if you have an editorial calendar. In an earlier post, I wrote about the Marketing Campaign Checklist and started the series on the written documents entrepreneurs need when releasing a new product. While there was some flexibility, I committed to writing on those topics. This gave me the opportunity to write with a specific need in mind and it worked well. I had a mission to complete and the words flowed. This time, with my series on blogging, I left the schedule open, and while I can write about anything I want, the writing has not flowed as easily. Having a schedule helped me to stay focused on a specific topic. It gave me direction every week. When figuring out your editorial calendar, think of a series of posts you could share, and then write a "checklist" post so...
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How to Improve the Clarity of Your Message

How to Improve the Clarity of Your Message

How to Improve the Clarity of Your Message There's no surprise that clarifying the meaning of your messages helps reduce, and even eliminate, wasted time and frustration. If you want to maximize your time, efficiency, and effectiveness in your business, it's important that readers go away with the message you intended for them to receive. But readers can easily misinterpret the meaning of your message. Then add a few distractions and a super-busy schedule (the life many of us lead), and readers may not even question their initial reaction to the message. To improve the clarity of your message, whether it is an email or a service agreement, the first step is to consider what type of written document or message it is. Some forms of communication don't require much detail while others demand it. Text messages, for instance, are typically quick, and each message can be added to a compilation of messages. Email messages or letters, on the other hand, require...
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Autoresponder Writing Made Easy

Autoresponder Writing Made Easy When you're just starting a new mailing list, getting your autoresponder writing done can be overwhelming. You just spent countless hours preparing your free offer and now you have to spend even more time writing your opt-in forms and your autoresponder messages. You're wondering how you're going to squeeze time in to get those messages written. Writing autoresponder messages for your mailing list is essential. Each message can help you connect with your audience by getting them to remember you and why they signed up for your list in the first place (remember: out of sight, out of mind) and offering them opportunities to connect and build a relationship with you. Customers won't likely buy unless they know, like, and trust you, so being geniune, showing that you care about them, and offering them valuable tips and information is key to building a successful business. So, how do you make autoresponder writing a priority? My recommendation is to set aside at least 15 minutes to brainstorm the things...
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