We live in a world that celebrates multitasking. It makes us feel productive — bouncing between tabs, answering messages mid-email, juggling five projects at once. But research tells a different story: multitasking doesn’t save time. It drains it.
When we split our attention, we don’t actually get more done — we just do more things poorly. Here’s how multitasking quietly sabotages your productivity, and what to do instead.
1. Multitasking Lowers Your Brainpower
Studies show that switching between tasks can reduce productivity by up to 40%. Your brain spends precious energy refocusing each time you switch gears.
Try this: Batch similar tasks. Instead of toggling between writing and email, dedicate focused blocks of time to each.
2. It Increases Stress and Burnout
Constantly shifting attention keeps your brain in a mild fight-or-flight state — always on alert, never at rest.
Try this: Create micro-breaks between tasks. Breathe. Stretch. Give your brain permission to reset before diving into the next thing.
3. It Damages Creativity
Multitasking kills flow. When your attention is divided, ideas can’t connect or deepen. Creativity thrives on stillness and sustained focus.
Try this: Schedule distraction-free creative time — no notifications, no tabs, no noise.
Multitasking feels productive, but it’s really an illusion. When you focus on one thing at a time, you don’t just work better — you think better. And that’s where the real breakthroughs happen.
Ready to rebuild your focus and energy? Check out my Aligned & Abundant: 14 Days to Purpose in Action PDF — simple, structured steps to refresh your focus and keep burnout at bay.
Grab your copy here → emeryroad.com/action