3 Copywriting Tips for Writers

3 Copywriting Tips for Writers

  3 Copywriting Tips for Writers Promoting ourselves as authors is one of the hardest things for writers to do. There's that self-doubt that tells us we're not good enough, that our readers couldn't possible care about us and what we do. And then there's the fear that our readership will stay stagnate or start decaying like a dead sow. I've talked about battling self-doubt on this blog and I've talked about other areas of resistance as well. All of those forms of resistance can hold us back and keep us from sharing what is important to us. Despite your thoughts on the matter, readers love to hear from you, and with social media, that is now possible! We think you're celebrities and we look up to you. If you respond to us (Thank you, John Lescroart and James Bell Scott!), we feel special! There's a spark in us that makes us appreciate and admire you even more. So, it's important for...
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5 Marketing Tips to Help You Market Your Business Effectively

There are a lot of ways to market your business and a lot of steps involved in doing so. When you're handling the marketing yourself, you can get bogged down with the many tasks and details. And managing your marketing efforts can get tricky, especially if you want them to be effective.   Here are some tips to help you make the most of your marketing efforts:   Have a plan. I am a strong believer in having a plan to help you move forward. Without a plan, you won't have a firm grasp on the tasks you need to complete in order to make your marketing effective.   Figure out what materials you need. If you decide to develop a special report, figure out what you need to promote that report. Do you need an e-mail that sells it? A landing page that encourages readers to download it? A flyer to hand out at networking events? Do you need e-mail sign up forms and autoresponders?   Decide...
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