Four Must-Haves For Any Landing Page On Your Website When you have a product to sell, you need to give it its own web page, a page that talks about why a customer should buy it. It should talk about benefits, features, and product uses. But the page needs a bit more information than that. Let's […]
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Your Marketing Campaign Checklist for a New Product Release When you're releasing a new product (i.e., book, training program, etc.) into the marketplace, you want to have your marketing campaign prepared ahead of time. That way, each step of the process will be ready on your product release date. There is a fair amount of
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Stop Yelling At Your Inner Editor Nothing is more annoying than sitting down to write, getting a few words in, and hearing some obscene comments from the inner editor. Doesn't she know you're trying to get words on the page? Well, yes, she does know. She just wants you to get it right the first
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