8 Common Problem Areas for Business Growth

Originally posted on October 13, 2009 on emeryroad.wordpress.com Professionalism in business is so important, especially now in this poor economy. Customers want to work with businesses that strive to meet their expectations and they want to know that you have their best interests at heart. An unprofessional operation, whether it is at the frontdesk or on a job site, is a major turn-off and can cost your company future business. If you removed all professionalism from your operations today but still offered the same service, you would probably find that a lot of your customers would move on to another company. Bad word-of-mouth would then spread like wildfire. To help ensure your business operates as professionally as possible, consider these common problem areas and determine how your company can improve. Customer Relations Investigate how you and your staff members are handling your company's customer relations. Do your staff members communicate professionally to your customers? Are your customers satisfied with your level of customer service and...
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12 Ways to Promote Your Business

Originally posted on October 12, 2009 on emeryroad.wordpress.com   When you own a business, you want to get your name out there to as many folks as possible. It isn't always easy to do that and it can be very time consuming. But taking the time to develop a marketing plan and to participate in business promoting activities is your best bet in achieving business success. There are a number of ways to reach your audience. Explore all options and then decide on a plan of action. Here are twelve ways to get you started. 1.   Social Networking – Offline Getting involved in networking events hosted by your local chamber of commerce, BNI chapter, or other organization is a great way to spread the word about your business. See my post on social networking etiquette. 2.   Social Networking – Online Join LinkedIn and Twitter and create your profile. This is a great way to stay connected with people you've met and to get introduced to other people....
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9 Etiquette Guidelines for Social Networking

Originally posted on October 6, 2009 on emeryroad.wordpress.com Like any business activity, social networking comes with a few guidelines in proper etiquette. Failing to follow these guidelines can burn bridges and cost you future business, not just in the short-term but long-term as well. Word-of-mouth works both ways—good and bad. You can count on bad word-of-mouth impacting your business far more effectively than good word-of-mouth can. When participating in social networking activities, follow the guidelines below to ensure you don't burn any bridges along the way. But first, determine what you want to accomplish from social networking. Do you want more business? Do you want to chat and socialize? Do you want to help others? Most people use social networking to get more business or to spread the word about a new product or service. Once you define your goals, you'll be able to develop a plan to achieve those goals. Be polite and courteous to everyone. You never know who other people...
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