The Pitfall of "Dumbing Down" and How It Affects Our Customers The other day, I overheard a coworker talking about "dumbing down" when talking with contractors so they understand what you are saying. And I thought, "Ah, man, you've missed it." The trouble with using the term, "dumbing down", is that it creates a wall […]
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5 Quick Tips For a Great Autoresponder Series For Your Email List Now that we've talked about why you need an autoresponder series for your email list (if you missed last week's post, you can check it out here), let's talk about specific tips on how to write an autoresponder message. Here are five quick
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Why You Need Autoresponders In Your Business Marketing Strategy A couple months ago, I talked about written documents entrepreneurs need when releasing new products and services and then I wrote a month-long series on tips for blogging. Today, I am starting a whole new series, on autoresponders. Why do you need autoresponders? When you are
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